Google search volumes suggest only 8% of companies translating a website ever consider international SEO. Why keyword research should decide what gets localised.
Posts with tag.: website localization
From the docks to the life sciences sector, Liverpool has needed translators for two centuries: what legal, medical and creative language work actually involves.
Multilingual SEO is not translated SEO. It needs native keyword research, correct hreflang tags and real localization, and the competition abroad is far thinner than in English.
Over half of Google searches are now non-English. UK firms competing only for English keywords are paying premium prices for the most crowded market on the web.