MBC and Showtime Arabia abandoned classical Arabic subtitles for dubbing, because 70 million people in the region could not read the words on screen.
MBC and Showtime Arabia abandoned classical Arabic subtitles for dubbing, because 70 million people in the region could not read the words on screen.
The research firm predicts language moves from back-office cost to revenue lever in 2011, with machine translation, crowdsourcing and video localization leading the shift.