New York City to change the style of its street signs: Goodbye to all-caps style

The US federal highway administration believes capital letters can be dangerous. According to the New York Post:

“Studies have shown that it is harder to read all-caps signs, and those extra milliseconds spent staring away from the road have been shown to increase the likelihood of accidents, particularly among older drivers.”

In New York City, this will mean replacing 250,900 street signs with signs that cap up only the initial letter. So BROADWAY will become Broadway. A new font, Clearview, has been developed for the purpose. Cost: $27.6m (although, to put that figure in perspective, 8,000 signs have to be replaced every year for $110 each through normal wear and tear).

Officials argue that the changes will save lives and the city’s transportation commissioner, Janette Sadik-Khan, also suggested that the new signs might reflect a kinder, gentler New York. “On the internet, writing in all caps means you are shouting,” she said. “Our new signs can quiet down, as well.”